Toy Fair® 2026 Upcoming Sessions
Future topics and dates are subject to change. Exhibitor key contacts will receive an email communication when sessions are open for registration.
Basics and Beyond
August 14, 2025 | 2 p.m. (Eastern)
Welcome to Exhibitor Academy! This session provides an overview of all that is Toy Fair, covering Exhibitor Kit essentials, critical deadlines, show initiatives, and so much more to guide you through planning your exhibit space.
Join us to streamline your exhibiting experience and maximize your success at Toy Fair 2026, complete with a live Q&A to address your questions.
Visual Merchandising Initiative & Reimagination Awards
August 28, 2025 | 2 p.m. (Eastern)
The Visual Merchandising Initiative is designed to enhance engagement with the buying community and increase media visibility, offering exhibitors a vital platform to best showcase their brand's innovations and interact effectively with attendees. For exhibitors that stand out and have exceptionally embraced the Toy Fair experience through visual merchandising, innovative booth design and creative execution, Toy Fair 2026 will host the Exhibit Design Reimagination Awards!
This Academy session will review what you need to know about the Visual Merchandising Initiative and Reimagination Awards, including:
- Rules and requirements for building your booth space
- The Award categories and booth size breakouts
- Assessment criteria to consider when designing your booth
- Eligibility for the Awards
- Recognition details for the winners at Toy Fair
- And more!
Your Toy Fair Online Profile
September 17, 2025 | 2 p.m. (Eastern)
Get ready for Toy Fair 2026 by completing your company’s online profile in your Exhibitor Resource Center — the essential Dashboard for all show preparations. This session will show you how to access and navigate your Dashboard, ensuring you're fully prepared for a successful show.
You'll learn how to update your company information for your Toy Fair Mobile listing, complete and optimize your profile to stand out, add compelling company descriptions for buyers and media, and promote show specials on the Toy Fair website and mobile app. The session will also cover how to stay organized with your personalized Toy Fair Checklist and make the most of the resources available.
Your exhibitor online profile is your company’s first impression on all Toy Fair attendees, so it’s important to make sure it’s optimized!
Freshman Class
October 15, 2025 | 2 p.m. (Eastern)
First-time Toy Fair 2026 exhibitors, this session is for you! Get all the information needed to ensure a smooth and rewarding exhibit experience, covering everything from shipping your product and setting up your booth to standing out at the show and much more.
This session will review the details of your Exhibitor Kit and everything else you need to know, including:
- Shipping Your Product
- Setting Up Your Booth
- The Exhibit Design Reimagination Awards
- Standing Out at the Show
- Booking Your Hotel
- Registering Your Staff
- And so much more!
Moving In and Out
November 12, 2025 | 2 p.m. (Eastern)
Learn what to expect during move-in and move-out at the Javits Center. This session covers how to navigate the Target Move-In Schedule, when and how you can begin setting up your booth, and key logistics for a smooth arrival and breakdown. Whether you're shipping to the advance warehouse or directly to the show, understanding these processes is essential for a seamless Toy Fair experience.
PR Bootcamp
December 10, 2025 | 2 p.m. (Eastern)
Toy Fair 2026 will offer exhibitors the opportunity to generate media buzz in the first quarter, with nearly 1,000 top-tier (broadcast, print, online, radio/podcast, etc.) reporters and content creators expected throughout the four-day show. This webinar will equip companies with the knowledge and tools they need to highlight their in-year priority items, connect with industry-leading buyers, gain exposure with global media in Q1, accelerate partnerships, and offer select press previews on products, lines, and partnerships.
Toy Fair Checklist
January 7, 2026 | 2 p.m. (Eastern)
Ensure you're fully prepared for Toy Fair 2026 with this comprehensive checklist session. We'll review essential dates, deadlines, and everything included in your Exhibitor Kit to help you prep your exhibit space and materials, covering topics from shipping your product to creating your company's online profile and more!
This session will review the details of your Exhibitor Kit and everything else you need to know, including:
- Shipping Your Product
- Standing Out at the Show
- Creating Your Company’s Online Profile
- Booking Your Hotel
- Registering Your Staff
- Discount Deadlines
- And so much more!