We Want Your Input: Toy Fair® Survey to Collect Feedback from Play Community

October 10, 2023 | The Toy Association™ is conducting a brief survey as part of its regular post-show outreach to gauge stakeholders’ sentiments about Toy Fair® in order to ensure it continues to align with the evolving needs and preferences of the toy and play industry.

The survey includes questions about the show’s timing and location (where attendees are located and how far they are willing to travel for a show; thoughts on New York City versus New Orleans, etc.), business goals, how Toy Fair compares to other trade shows, whether The Toy Association should have a presence for Los Angeles previews, as well as general questions, such as primary objectives for attending Toy Fair and how they are being met, company-specific challenges, and how Toy Fair and The Toy Association can continue to best serve the industry.

Unique links were sent to all onsite show attendees and exhibitors. The survey was deployed to the email address associated with each registrant’s confirmation email. The survey period will close this Friday, October 13. An additional survey will also be deployed later this week to all registrants that were unable to attend.

“The Toy Association is listening closely to members,” said Aaron Muderick, chair of The Toy Association Board of Directors and founder & executive chairman of Crazy Aaron's. “Please take the time to complete this survey so that we may act with the best possible knowledge of your needs and interests.”

Questions may be directed to The Toy Association’s Kimberly Carcone, executive vice president of global market events, or Jacqueline Retzer, director of event management. Note: Please check your spam folders for any filtered messages in regards to the survey.