Save the date to join us February 14 – 17, 2026 and February 20 –23, 2027 in New York City.
From attending the Toy of the Year® (TOTY®) Awards fundraiser to donating product at the close of Toy Fair, there are multiple opportunities for every exhibitor and attendee to get involved and give back.
At Toy Fair®, education goes hand in hand with innovation. Beyond product discovery, the show offers a robust slate of educational programming designed to inform, inspire, and empower the global toy industry.
Toy Fair® 2026 is fast approaching, and now is the time to ensure you’re fully prepared to take advantage of the media opportunities designed to boost your brand visibility and connect with key industry professionals.
The global toy industry is gearing up for Toy Fair®, set to take over the Javits Center in New York City in just a few weeks. From new event features and important reminders to must-know logistics, here’s what you need to know before you go — whether you're a seasoned Toy Fair veteran or attending for the first time.
The Toy Association™ has announced that Peter Feldman, acting chair of the U.S. Consumer Product Safety Commission (CPSC), will be the keynote speaker at the “Toy Safety & Legislative Update” during Toy Fair®.
Toy Fair® exhibitors have until Wednesday, January 28 to book an appointment with the Toy Fair PR team to share information about their top priorities at the show.
Toy Fair® in New York City is renowned for being the ultimate destination for discovering the latest and greatest products in the toy industry — but the fun doesn’t stop when the show floor closes. From the “Oscars” of the toy industry to networking mixers, there are several after-hours events taking place throughout Toy Fair week that attendees will want to mark on their calendars.
People of Play™ (POP), a division of The Toy Association™, has announced that POP Week will return to Chicago from November 5–8, 2026, bringing together the global play community for four days of innovation, inspiration, and celebration.
Toy Fair® attendees will be able to take a piece of the show home and give back to children in need with the debut of the Toy Fair Store, located on the show floor’s third level at Booth 3156, near the Toy PLAYce Lounge.
The Toy Association’s annual Toy Safety & Legislative Update will take place Monday, February 16 at Toy Fair® in New York City. Registered Toy Fair attendees receive complimentary access to this must-attend seminar, taking place from 8:30 to 11 a.m. in the General Session Theatre (Hall 1D).
Toy Fair® exhibitors can boost their press outreach and generate media buzz by leveraging the following resources for the show, taking place February 14 to 17 at the Javits Center in New York City.
Toy Fair® exhibitors will have the opportunity to connect with hundreds of university students participating in the Student Congress program, taking place Sunday, February 15 during the four-day show at the Javits Center in New York City.
Taking place the evening of Friday, February 13 at Pier Sixty in New York City, the TOTYs will include a record-setting seven Presenting Sponsors, all of which are committed to creating a world where every child has access to play.
In just a few short weeks, Toy Fair®, the largest and most influential toy show in the Western Hemisphere, will welcome thousands of toy manufacturers, buyers, and media from around the world to the Javits Center in New York City from February 14 to 17.
Companies that would like to have their products considered for TV opportunities, articles, and other media placements throughout the year are invited to contact Jennifer Lynch, senior manager of creative communications at The Toy Association, to schedule a virtual meeting with The Toy Association’s trends team in the weeks leading up to Toy Fair (taking place February 14 to 17 at the Javits Center in New York City).
The Toy Association's “Toy Trends Briefing,” taking place on opening day of Toy Fair®, promises to be a must-see unveiling of the hottest toy trends and consumer shopping insights that will shape the year ahead.
The Toy Fair® mobile app, powered by CONNETIX, has officially landed on both the App Store and Google Play Store, offering attendees and exhibitors a valuable tool to navigate the show, interact with each other, and make the most of their experience.
Taking place on Friday, February 13 from 8:30 a.m. to 4:30 p.m. in Hall 1D at the Javits Center, the Toy Fair Product Preview will offer companies the chance to demonstrate their top priority products for the show, practice their media pitches, and be a part of the “New Product Showcase” video loop that will run in the Press Center during the show.
The 2026 Toy of the Year® (TOTY®) Awards are just a few weeks away, and time is running out to vote to determine which finalists will take home a prestigious award.
With just weeks away until Toy Fair®, attendees and exhibitors are encouraged to secure their hotel accommodations through the official show room block.