Save the date to join us February 14 – 17, 2026 and February 20 –23, 2027 in New York City.
People of Play™, a division of The Toy Association™, will honor Mike Moody and Phil Orbanes with Lifetime Achievement Awards and Judy Ellis as the Industry Game Changer at the 18th annual Toy & Game Innovation Excellence (TAGIE) Awards on Saturday, November 8.
Calling all toy inventors, designers, and creative types! The Toy Association™ is accepting applications through Friday, October 31 for its pitch event during the Creative Factor Inventor Day program at Toy Fair® 2026.
The Young Inventor Challenge® (YIC) is looking for toy and game industry professionals to sign up as judges for its 2025 program.
Exhibiting at the upcoming Toy Fair®, taking place February 14 to 17, 2026 at the Javits Center in New York City, is a powerful opportunity for toy and entertainment companies to elevate their brands, connect with key players in the industry, and unlock new business potential.
People of Play™, a division of The Toy Association™, has announced the finalists for the 18th annual Toy & Game International Excellence (TAGIE) Awards, which recognize the inventors, designers, suppliers, retailers, marketers, and PR teams whose imaginations and ingenuity fuel the toy and game industry.
The Chicago Toy & Game Fair (CHITAG) 2025, produced by People of Play™ (POP), a division of The Toy Association™, is just around the corner — taking place November 8 to 9 at the Donald E. Stephens Convention Center — and consumers can look forward to a wide range of exciting sponsor activations and family-friendly experiences.
Registration is now open for POP Week 2025 — a four-day series of events dedicated to the inventors, fans, and leaders shaping the toy and game industry. Presented by People of Play™ (POP), a division of The Toy Association™, the events will run from November 5 to 9 in Rosemont, IL, featuring professional opportunities designed to bring the global play community together in the spirit of innovation and play.
Toy Fair® exhibitors are encouraged to sign up for the upcoming Exhibitor Academy session, “Your Toy Fair Online Profile,” taking place Tuesday, September 30 at 2 p.m. (Eastern).
Fresh off its grand opening in El Segundo at 101 Continental Boulevard, The Toy Association’s Toy Building is unveiling bold and playful new branding designed by industry creative Matt Nuccio of Design Edge. The visual symbols mark the start of a new chapter for the toy community’s West Coast headquarters in the expanding El Segundo Toy District.
The Toy Association cut the ribbon on its brand-new Toy Building last week, kicking off two weeks of dedicated marketplace activity – known as the LA Fall Preview Market Weeks (Sept. 8-19) – in El Segundo, CA.
The Toy Association™ celebrated the grand opening of its new Toy Building in El Segundo today, located in the heart of LA’s rapidly growing “Toy District.” The Toy Building brings together global toy companies, mid-sized manufacturers, and emerging startups, whose showrooms will attract buyers, licensors, and key decision makers from around the world to preview toy prototypes, scout new toy trends, and hold private meetings — representing a significant milestone for the toy industry and El Segundo’s local economy and commercial real estate sector.
Have a game-changing idea or the next big thing in play? Toy inventors and designers are now invited to apply for a chance to pitch their ideas to top toy and youth entertainment professionals and manufacturing partners at Toy Fair® this February. The Creative Factor Inventor Day program is now accepting submissions through Friday, October 31.
The countdown is on for the Chicago Toy & Game Fair (CHITAG) 2025, produced by People of Play™(POP), a division of The Toy Association™, taking place November 8 to 9 at the Donald E Stephens Convention Center in Rosemont, IL. Exhibitor slots are going fast for the ultimate celebration of play, bringing together top brands, rising stars, media, influencers, and — most importantly — kids!
From The Toy Building’s Grand Opening and Ribbon-Cutting Ceremony at 101 Continental Boulevard, to fun social hours and educational forums, LA Fall Preview® Market Weeks (taking place September 8-19) are packed with opportunities to connect and do business.
An upcoming Toy Association webinar will explore how to unlock a customer review strategy to drive sales, strengthen retail partnerships, and maximize marketing ROI.
Alongside year-round showroom appointments with retailers like Amazon, Walmart, Five Below, Learning Express, CAMP, Marshalls/TJMaxx, and more, the global toy industry will come together for networking, philanthropy, and education during LA Fall Preview Market Weeks (Sept. 8-19) to set the stage for innovation and growth in 2026.
If your company is showcasing 2026 products in Los Angeles this fall, don’t miss your chance to meet with The Toy Association’s trends team during LA Fall Preview® Market Weeks (September 8–19). The deadline to book an appointment is August 31.
Toy Fair® 2026 exhibitors are encouraged to sign up for the upcoming Toy Fair Exhibitor Academy session, “Visual Merchandising Initiative & Reimagination Awards,” taking place Thursday, August 28 at 2 p.m. (Eastern).
The full agenda is now available for “The Future of Licensing Executive Summit,” taking place Wednesday, September 10 at The Toy Building during The Toy Association’s LA Fall Preview. Sessions will take place from 2 to 5 p.m., followed by a cocktail reception from 5 to 7 p.m.
Industry thought leaders have until this Friday, August 22 to submit presentation applications for Toy Fair® University, taking place throughout Toy Fair from February 14 to 17, 2026 at the Javits Center in New York City.