The Toy Foundation Brings Exciting New Programming to Dallas

Join TTF by Sponsoring Unique Opportunities Surrounding the TOTY Awards, DEI Seminar, Toy Bank and More

June 7, 2022 | In conjunction with The Toy Association’s 2023 Preview & 2022 Holiday Market, The Toy Foundation (TTF) is hosting a variety of new and engaging programs and initiatives centered on the power of play, and the play community is invited to get involved.

“As the toy community gathers in-person this September, the Foundation looks to be a uniting force in celebrating, learning, and participating in the industry’s philanthropy for the benefit of children in need,” said Pamela Mastrota, executive director for The Toy Foundation. “The industry’s collective support will help us generate a greater impact in serving more children and allowing them to experience comfort, joy, and the promise of a life fulfilled through play.”

TTF’s schedule of programming and opportunities to be involved include: The Toy of the Year (TOTY) Awards Program and Celebration; TTF’s Play Grants program that benefits children’s hospitals; TTF’s Diversity, Equity, and Inclusion (DEI) program; and, of course, TTF’s signature program, Toy Bank, will be front and center with donations benefiting local Dallas nonprofits.

Available sponsorship opportunities include:

  • Power of Play Package: Title sponsor of a key TTF program, inclusive of onsite engagement opportunities, social media profile, e-newsletter feature, TOTY Awards recognition, marketplace booth recognition, Toy Bank recognition, and more. Three packages available at $50,000 each.
  • Delivering Joy Package: TTF marketplace booth sponsor, inclusive of onsite engagement opportunities, social media marketing, e-newsletter inclusion, TOTY Awards recognition, marketplace booth recognition, Toy Bank recognition, and more. Six packages available at $25,000 each.
  • Dallas Children’s Package: Inclusive of onsite engagement opportunities, social media marketing, e-newsletter inclusion, TOTY Awards recognition, marketplace booth recognition, Toy Bank recognition, and more. 12 packages available at $10,000 each.
  • TOTY Awards & Celebration à la Carte Sponsorships: Swags bags; table/chair toppers; program advertisement (quarter page); tickets. Available at $2,500 each.

For additional sponsorship details, reaching out directly to TTF’s Director of Development John Fistolera.

For more information about The Toy Association’s Preview & Holiday Market, visit ToyAssociation.org/PreviewMarket.

To learn about The Toy Foundation’s work to provide the power of play to children in need, visit ToyFoundation.org.