Don’t Miss the Tribute Book Ad Deadline – Feb. 4!

January 25, 2022 | The last day to reserve a digital ad in the 2022 Tribute Book, the official event program for the 22nd Toy of the Year (TOTY) Awards, is fast approaching. Companies that wish to have their ad included – and be a part of a vital fundraising campaign for The Toy Foundation (TTF) – have until February 4 to submit their ad.

Placing an ad in the Tribute Book directly supports The Toy Foundation’s charitable work to provide joy through play to children in difficult situations across the country. Over the past year, TTF has helped children severely impacted by the pandemic as well as those coping with serious illness, enduring temporary home placements in the foster care system, living with domestic violence, and suffering from the impact of natural disasters.

Companies can use a Tribute Book ad to spotlight their brand, honor a company’s or individual’s recent achievements, celebrate the Foundation’s work, congratulate a TOTY finalist, or honor this year’s Toy Industry Hall of Fame inductees.

The 2021 Tribute Book is available online for reference. Questions may be directed to Elizabeth Max.

The virtual TOTY Awards ceremony is taking place Friday, February 18 at 4 p.m. (Eastern). Visit TOTYAwards.org to register.