Official STEAM-Approved Products at Toy Fair

December 20, 2021 | Toy Fair buyers seeking top science, tech, engineering, arts, and math (STEAM) toys to fill their shelves in 2022 should look out for products bearing the official “STEAM Stamp of Approval” on the show floor and at the official STEAM Toy Accreditation Program booth.

The booth will provide buyers with the “STEAM Treasure Hunt Map” to help them navigate straight to companies with STEAM-accredited products on the show floor. It will also invite companies and brands involved in the manufacture, design, and marketing of children’s STEAM products to learn more about the accreditation program, which sets the industry’s standard for evaluating and certifying STEAM toys and games.

Developed by The Toy Association in partnership with Dr. Gummer’s Good Play Guide ™, the program has recognized 27 exceptional STEAM toys for their outstanding educational and play value to date. The most recently accredited products include: Connetix’s 40 PC Pastel Geometry Pack, 202 PC Mega Pack, 100 PC Creative Pack, and 92 PC Ball Pack; Giantville Games’s Giant Tumbling Timber; and Squaregles’ Starter and Warmup Sets. Other companies whose products have been officially certified include Arckit, Educational Insights, hand2mind, Insect Lore, Learning Resources, Educational Insights, MORPHUN, TOMY International, and VTech. (Click here for the full list of accredited products.)

“Having undergone a rigorous independent testing process, these products represent the best-in-class of STEAM products on the market,” said Anna Yudina, senior director of marketing initiatives at The Toy Association. “We encourage anyone involved in the manufacture, design, and marketing of children’s products to take advantage of this program and for buyers to look out for products marked with the official seal as they navigate the show floor at Toy Fair.”

Complete details about the STEAM Toy Accreditation Program can be found online at Toy Association membership is not required to receive accreditation. Questions about the program may be directed to